Share a Coke campaign extended to surnames

Coca-Cola is relaunching its ‘Share A Coke’ promotional campaign using new angles with, in the UK, bottles and multi-packs of cans featuring holiday destinations that include Hawaii, Bali, Ibiza and Miami.Consumers can take part in the promotion by entering a unique code found on pack at coke.co.uk/summer. Winners will receive a holiday for four.In the US, the promotion in...

Spam producer Hormel awards suppliers for improvement

Canmakers are among a number of suppliers to Hormel Foods – the maker of canned Spam luncheon meat, Valley Fresh meats and Stagg Chili – to be awarded a 2016 Spirit of Excellence Award for their roles in the company’s continuous improvement process throughout the last year.Ball Food and Aerosol Packaging, Crown Cork & Seal USA and Silgan Containers...

Independent Dutch drinks filler rejects private equity offer

Refresco, one of the leading independent soft drink fillers in Europe, has turned down an acquisition proposal from a French private equity group.The board of the Dutch drinks producer said that the unsolicited €1.4 billion (US$1.49bn) offer by PAI Partners SAS “did not merit any further investigation and have accordingly rejected the proposal”.In a statement Refresco Group NV said...

American Beverage Association chief executive Neely honoured

Chief executive of the American Beverage Association (ABA) Susan Neely has been named as trade association 'CEO of the Year' by CEO Update as part of its Leadership Awards programme designed as a best practice spotlight on chief executives and lobbyists.Neely will receive the award at a luncheon to be held on 21 September at the Renaissance Hotel in...

Buffett appears on cans of Cherry Coke for China launch

Warren Buffett, whose Berkshire Hathaway investment group owns about a fifth of Coca-Cola’s shares, has appeared on the packaging for the launch of Cherry Coke in China.It came about because Buffet is both one of the best-known fans of Cherry Coke and a hero amongst young Chinese investors.Although first launched in the US 30 years ago and then around...

Cold-brew coffees make their debut in Ardagh’s Nitro Cans

Ready-to-drink cold-brew coffee that pours with a frothy head is being launched in cans this week by two UK-based producers – Minor Figures and Frank and Earnest – using packaging from canmaker Ardagh.It is the first application for Ardagh’s Nitro Can which will be shown at the opening of the London Coffee Festival, being held at the Old Truman...

Asahi completes its $7.9bn brewing deal in Eastern Europe

Japan’s leading brewer Asahi has completed its acquisition of a number of beer businesses in Eastern Europe from Anheuser-Busch InBev.Best known for its Super Dry beer, Asahi has paid €7.4 billion (US$7.9bn) for the businesses that were run by SABMiller in Poland, the Czech Republic, Slovakia, Hungary and Romania, including brands such the Czech Republic’s Pilsner Urquell, Poland’s Tyskie...

Quality draught beer switches to cans in Sacramento

A California craft brewer with a strong consumer base in the Sacramento area thanks to the quality of its draught brews is branching out into the retail market with a range of canned beers.Berryessa Brewing, located in farmland west of the state capitol, opened to the public in 2012, and although its beers – session IPA, a Pilsner, California...

Fourpure is UK’s Brewery Business of the Year 2017

London-based Fourpure has been named the UK’s Brewery of the Year 2017 by the Society of Independent Brewers (SIBA) in their annual Business Awards.The awards, which took place recently at SIBA’s BeerX event in Sheffield, seek to recognise the top brewery businesses in the UK across a variety of categories, as well as naming retailers, pubs, bars and restaurants...