Heineken enters lucrative hard seltzer market

Heineken has launched its first ready-to-drink (RTD) hard seltzer to compete in the increasingly popular low-calorie canned beverage market.The Dutch-based brewer will debut its Pure Piraña branded drinks in Mexico – one of its largest markets – and New Zealand. “We are seeing more and more people look for a low-calorie alcoholic alternative and the result is the rapid growth of...

Carlsberg sees a brighter 2020 but still predicts heavy losses 

Carlsberg expects 2020 profits to be better than expected as sales in parts of China and Eastern Europe pick up after the coronavirus downturn.Even so, the Danish brewing giant, which cans its own Carlsberg beers as well a Tuborg lager, still expects profits to slide as virus-mitigation lockdowns continue to eat into sales and disrupt supply chains.The latest outlook...

Coca-Cola bottler appoints chief people and culture officer

Coke bottler Coca-Cola European Partners (CCEP) has announced that Véronique Vuillod, currently vice president of people and culture for CCEP’s French Business Unit, is to become the company’s chief people and culture officer.Vuillod will replace Nick Wall who will retire in November after a 35-year career at Coca-Cola. She joined its bottling system more than 20 years ago and has...

Spam sales sizzle during pandemic

Sales of Spam canned luncheon meat have helped boost sales for brand owner Hormel Foods for the second quarter (Q2) of the year, the company has revealed.Earnings for the Austin, Minnesotta-based Hormel’s Grocery Products division, which Spam falls within, saw double-digit growth in Q2. Net sales in the sector were up 8 per cent and segment profit was up...

Move to cans boosts bottom line for NZ’s Moa Brewing 

New Zealand hospitality and brewing company Moa Brewing has credited an increase in its market share and a reduction in costs to the move of its Classics range of beers from glass bottles to 330ml aluminium cans.“More cans means less transport impact, less broken glass, they’re 100 per cent recyclable, lighter to carry, and boast superior freshness,” the Marlborough-based...

US gives antitrust clearance to A-B InBev purchase of CBA

Anheuser-Busch InBev (A-B InBev) has been given regulatory approval in the US to complete its takeover of the Craft Brew Alliance (CBA) after the world’s largest beer maker agreed to sell a key brand in the target company’s portfolio. The Department of Justice (DOJ) gave the takeover the go-ahead after competition officials warned the US$220 million deal would breach antitrust...

Distiller hopes to clean up in RTD market

The Clean Liquor Company is taking advantage of growing demand for ready-to-drink (RTD) low-alcohol beverages and the interest in speciality spirits by launching its first canned cocktails.The slim 250ml cans of CleanGin & Tonic and CleanRum & Cola have an ABV of 0.5 per cent and fewer than 63 calories per can. “We’re committed to democratising what’s been known as...

Brewdog replaces 12 days of Christmas with with 24 cans

BrewDog is introducing an advent calendar next month that offers a different beer behind every door. Replacing the 12 days of Christmas with 24 cans for Christmas, the Scottish brewer revealed that two of the concealed beers will be exclusive to the calendar. Six of the cans will only be found in BrewDog’s online shop, while the remaining 15 will comprise...

US hard seltzer Fountain available in UK

Fountain Hard Seltzer is now available in cans in the UK as the beverage maker bets that European consumers will pick up on the fast-growing American taste for low-calorie alcoholic waters.The 5 per cent ABV drink is sold in 355ml cans and contains sparkling water, alcohol and natural flavouring from three fruits – blueberry, lime and passionfruit. Fountain describes...

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